Business Career Paths Explored

Academic Dean at Rasmussen College in Brooklyn Park, MN highlights business degrees and respective business career paths in the latest installment of "Raise Your Hand" Video Blog Series.



Hello and welcome to Rasmussen College's Raise Your Hand Video Blog. I'm Brooks Doherty. U.S. News and World Report launched a great article in their Money section recently entitled "The 50 Best Careers of 2011." We're going to take a look at some of those business careers and the business career paths through college that it will take to get you there. The first is a career as an accountant. Even during the down job times of the last two to three years, a lot of businesses and a lot of markets were hiring accountants at a pretty steady clip. According to U.S. News and World Report, that's going to continue into 2011 and through the future. A two year degree in accountancy is a great way to get your foot in the door as a bookkeeper. A four year degree as an accountant is going to give you a lot more flexibility and room for professional growth in the future. I think there are a lot of stereotypes surrounding accountants, too, which aren't necessarily true. A lot of people think of accountants as paper pushers sitting in the corner, but the reality is a career as an accountant can be a very dynamic and social experience with a lot of soft and creative skills to go along with those left brain skills. Career number two is a career in public relations, and I'm going to dovetail public relations together with a couple other options. Today a lot of advertising agencies are branding themselves both as public relations firms and Internet marketing firms, so a degree in Internet marketing, either at the two year or four year level, can be a great way to get your foot in the door into advertising, public relations, and Internet marketing firms. Career number three is that of a sales manager. Like an accountant, sales personnel and sales management are staples of a lot of businesses in a lot of markets. A four year degree in business management, maybe with a minor or a specialization in sales and marketing, is a great way not only to get your foot in the door in a sales department, but also allow for growth and flexibility as is the case with most Bachelor level credentials and beyond. That's it for this edition of Rasmussen College's Raise Your Hand Video Blog looking at business careers and the business career paths through college that it will take to get you there. As always, if you have any comments or questions about Raise Your Hand, be sure to drop your words and thoughts in our Comment Box. I'm Brooks Doherty.

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