Business Career Paths Explored

Academic Dean at Rasmussen College in Brooklyn Park, MN highlights business degrees and respective business career paths in the latest installment of "Raise Your Hand" Video Blog Series.



Hello and welcome to Rasmussen College's Raise Your Hand Video Blog. I'm Brooks Doherty. U.S. News and World Report launched a great article in their Money section recently entitled "The 50 Best Careers of 2011." We're going to take a look at some of those business careers and the business career paths through college that it will take to get you there. The first is a career as an accountant. Even during the down job times of the last two to three years, a lot of businesses and a lot of markets were hiring accountants at a pretty steady clip. According to U.S. News and World Report, that's going to continue into 2011 and through the future. A two year degree in accountancy is a great way to get your foot in the door as a bookkeeper. A four year degree as an accountant is going to give you a lot more flexibility and room for professional growth in the future. I think there are a lot of stereotypes surrounding accountants, too, which aren't necessarily true. A lot of people think of accountants as paper pushers sitting in the corner, but the reality is a career as an accountant can be a very dynamic and social experience with a lot of soft and creative skills to go along with those left brain skills. Career number two is a career in public relations, and I'm going to dovetail public relations together with a couple other options. Today a lot of advertising agencies are branding themselves both as public relations firms and Internet marketing firms, so a degree in Internet marketing, either at the two year or four year level, can be a great way to get your foot in the door into advertising, public relations, and Internet marketing firms. Career number three is that of a sales manager. Like an accountant, sales personnel and sales management are staples of a lot of businesses in a lot of markets. A four year degree in business management, maybe with a minor or a specialization in sales and marketing, is a great way not only to get your foot in the door in a sales department, but also allow for growth and flexibility as is the case with most Bachelor level credentials and beyond. That's it for this edition of Rasmussen College's Raise Your Hand Video Blog looking at business careers and the business career paths through college that it will take to get you there. As always, if you have any comments or questions about Raise Your Hand, be sure to drop your words and thoughts in our Comment Box. I'm Brooks Doherty.

This piece of ad content was created by Rasmussen College to support its educational programs. Rasmussen College may not prepare students for all positions featured within this content. Please visit for a list of programs offered. External links provided on are for reference only. Rasmussen College does not guarantee, approve, control, or specifically endorse the information or products available on websites linked to, and is not endorsed by website owners, authors and/or organizations referenced. Rasmussen College is a regionally accredited private college and Public Benefit Corporation.

Receive Personalized Information Today

  • Personalized financial aid
  • Customized support services
  • Detailed program plan
  • Attend a no-obiligation Nursing Information Session
  • Meet the Dean of Nursing
  • Enrollment application
  • Personalized financial aid
  • Career path guidance

How may we contact you?

Please complete all fields

What would you like to study?

The program you have selected is not available in your area. Please select another program of interest.

By requesting information, I authorize Rasmussen College to contact me by email, phone or text message at the number provided.