As the job market continues to change, future marketing professionals need to be proactive in understanding the latest career trends and skills employers are looking for.
Individuals new to the marketing field could look to capitalize on the recent rise in the internet marketing job sector. By developing specialized internet marketing skills in areas like SEO, social media and content marketing you will have an opportunity to be on the forefront of a cutting-edge career field that didn’t exist a few years ago.
Like many adults considering going back to school, to prepare yourself to enter this unique career field you may first want to consider the types of jobs available.
Many of these entry level marketing jobs have been around for years. But since you are looking for something more cutting edge, something like the growing field of internet marketing, it’s important for you to learn the lesser know jobs out there and begin to understand what they do.
Internet Marketing Positions You Need to Know
Many of the positions and job descriptions listed below require different knowledge and skill sets. But by learning about these specific internet marketing jobs now, you’ll be able to further refine your skills and expertise and ultimately pursue a position that fits you best. Common internet marketing job titles include:
Participates in the management of a business's performance-based marketing programs.
Participates in the management of building and strengthening a brand’s online networks.
Participates in different types of paid and/or organic search engine marketing activities.
Web Analytics Specialist:
Participates in the collection, measurement and analysis of internet data reporting.
Web Content Specialist:
Participates in inbound marketing activities including social media, blog writing, etc.
At first glance you may think that many of these job titles belong on an unusual job title list, but they truly are key positions. And because internet marketing as a career field is still emerging often times only those already working within the field are the familiar with them.
As you prepare for a career in marketing, specifically internet marketing, you will begin to understand why these jobs are often unknown or confusing to those outside of the internet marketing community. You’ll also begin to realize very soon why these lesser know jobs are a critical aspect of a company’s business plan.
If you’re interested in landing a job and building a career in an emerging field while holding a job title that leaves your family and friends wondering what you actually do. To learn more check out our internet marketing bachelor’s degree.