Creative Arts Professional Offers Insight Into Being Successful in the Design Field

Although the visual effects industry and other creative design fields have gone through a period of uncertainty within the past few years, there are creative professionals making it out in the world right now. Not all of these professionals are connected to a massive studio; these individuals are people that kept their ear to the ground and their dreams in the sky.

We are currently being thrust into an era where technology is quickly outpacing the older business models – ones that were slow to react to emerging trends. Fortunately, many companies have noticed this and created new business models, which will give creative professionals a greater opportunity to be successful in their field.

There is a new ‘Wild West’ out there, and the gold rush is in being smart, talented, and having the ability to create programs, games, etc. on your own and knowing how to get it out there for people to buy.

You don’t need a big name studio to create and monetize a YouTube channel; there are small independent studios and artists that are creating popular content on YouTube and making six figure incomes by collecting ad revenue. You don’t need a giant company to make a video game anymore either – a small group, or even just one determined and talented individual can create a small-scale game that sells on mobile or indie markets on PCs and consoles.

In addition, there are talented graphic designers selling their own clothing and merchandise online. There are talented illustrators and writers that are paid very well by self-publishing popular web comic strips and books. The opportunities go on and on, but the point remains that if you are creative and always willing to learn new technologies, you can make your own destiny in today’s market.

You can be your own boss. You can work with talented people that you already know and like. You can be a success without working for a large corporation. The Internet has removed the middleman for creative professionals; you just need be able to find your own way in.

This path isn’t for everyone. There will always be large studios that bring in hundreds of talented people. There is nothing wrong with being part of a larger whole. It’s just that currently, there isn’t always as much of the “larger whole” to go around as there has been in the past. However, the public’s desire for entertainment and their need for both entertaining and informative products have never been more insatiable.

There may not be room for you in the traditional studio setting, but for an enterprising creative professional, you can break your own way into success and you may be rewarded even greater for it. Another idea? You can make your own studio, and if need be, you can help employ those that aren’t as successful in finding their own way.

It’s important to keep pushing yourself, to continue learning something new about what you do, and to never stop dreaming about all the ways you can make an impact on people and the industry. If you do all of these, it should help bring you success in your professional creative future.

This piece of ad content was created by Rasmussen College to support its educational programs. Rasmussen College may not prepare students for all positions featured within this content. Please visit for a list of programs offered. External links provided on are for reference only. Rasmussen College does not guarantee, approve, control, or specifically endorse the information or products available on websites linked to, and is not endorsed by website owners, authors and/or organizations referenced. Rasmussen College is a regionally accredited private college and Public Benefit Corporation.

Anthony Sims, multimedia artist and animator, is a program coordinator for the School of Design at Rasmussen College in New Port Richey, Fla. He has worked in the field of digital art for over 11 years. Anthony also has a BFA in Media Arts and Animation from The Art Institute of Tampa. He is also currently pursuing his MFA in Animation and Visual Effects at the Academy of Arts University. Anthony is also co-owner of a small multimedia art studio, Ronin DMS Studios.

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