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Marketing and Sales Training at Rasmussen College

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Get Marketing and Sales Management Training on a Manageable Schedule from Rasmussen College

Sales Management is one of the most coveted positions in all of marketing. With a Marketing and Sales degree from Rasmussen College, you’ll be armed with the knowledge you need to rise to the top of the industry. If you’re a strong, goal-oriented leader, capable of motivating those around you, Marketing and Sales may be the perfect career choice for you. Talk to one of our Admissions Representatives today to find out how we can help you launch an exciting new career in Marketing and Sales.

Sales Management is about more than just selling products and services. With Marketing and Sales Management training from Rasmussen College, you’ll learn how to recruit and develop strong sales teams. You’ll learn to adapt to the strategies of your competitors, and perhaps most importantly, you’ll learn to identify and exploit emerging trends in the marketplace. It’s a challenging and rewarding career path with lavish financial rewards. If you’re ready for a new career with unlimited earning potential, why wait?

Learn more:
What You Will Learn in Marketing and Sales Management Training
What You Do in Marketing and Sales Management?
Why earn a Marketing and Sales Degree?
Marketing and Sales Job Opportunities
Marketing and Sales Salary Information

Note: Marketing and Sales degree offered at all locations.

Looking for course descriptions? Click here to download Rasmussen College's catalog.

Your Potential is Unlimited with Marketing and Sales Management Training from Rasmussen College

At Rasmussen College, we take a unique approach to our degree in Marketing and Sales Management. With hands-on instruction from industry professionals, we’ll give you the sales training you need to become a leader in the workplace. We offer flexible scheduling options to make earning your Marketing and Sales degree easier and more convenient, and small classes that give you more chances for personal attention from your instructors. With Marketing and Sales training from Rasmussen College, you’ll go as far as your mind – and your sense of determination – can take you.

For more information on any of our programs, please call us at (888) 549-6755, and one of our Admissions Representative will be happy to help you.

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What You Will Learn in Your Marketing and Sales Degree

If you want to succeed in Marketing or Sales Management, it’s a good idea to hit the ground running. The competition can be stiff, and you’ll need solid training to get ahead.

You will learn all about:

Customer Service
Sales Techniques
E-Commerce
Principles of Marketing
Principles of Advertising
Principles of Retailing
Entrepreneurship
Success Strategies
Career Development
…plus, much more

What You Do in Marketing and Sales

From heading up meetings to training new employees, Marketing and Sales Managers take on a variety of important responsibilities, such as:

Advise business and other groups on local, national, and international factors affecting the buying and selling of products and services.
Compile lists describing product or service offerings.
Conduct economic and commercial surveys to identify potential markets for products and services.
Confer with legal staff to resolve problems, such as copyright infringement and royalty sharing with outside producers and distributors.
Consult with buying personnel to gain advice regarding the types of products or services expected to be in demand.
Consult with product development personnel on product specifications such as design, color, and packaging.
Coordinate and participate in promotional activities and trade shows, working with developers, advertisers, and production managers, to market products and services.
Develop pricing strategies, balancing firm objectives and customer satisfaction.
Direct the hiring, training, and performance evaluations of marketing and sales staff and oversee their daily activities.
Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections.
Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
Initiate market research studies and analyze their findings.
Negotiate contracts with vendors and distributors to manage product distribution, establishing distribution networks and developing distribution strategies.
Select products and accessories to be displayed at trade or special production shows.
Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

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Call us at (888) 549-6755 for more information about any of our programs. One of our Admissions Representative will be able to answer all of your questions.