New Rasmussen College Guide to Help Address Key Concerns Many Have About Going Back to College
Interactive guide to help streamline the college search process and turn users into informed college shoppers
Minneapolis (March 27, 2017)—Rasmussen College, a regionally accredited private college, today released The Smart Shopper’s Guide to Going Back to College: How to Choose the Right School for You. The interactive guide helps address some of the key concerns many have about going back to college. The guide allows users to select the top three factors they are weighing when searching for colleges, such as:
- Will I be able to fit school into my schedule?
- Will this help me advance my career?
- Can I afford college?
The infographic then introduces users to their individualized college shopper persona, such as the Career Climber or the Knowledge Nomad. Once they are matched, users can explore key insights on their concerns and additional questions they should consider when looking for the right college.
To explore the Rasmussen College Smart Shopper’s Guide to Going Back to College and discover your college shopper persona, please visit: http://www.rasmussen.edu/resources/infographic-going-back-to-college-guide/.
“Today, more than ever, people have access to hundreds of resources or more when looking to make a large purchase or considering a big decision. Making a decision as life-changing as returning to college is no different,” said Dwayne Bertotto, vice president of Admissions and Student Experience at Rasmussen College. “In fact, according to Google, 51 percent of prospective students spend over a year researching their college options. It is crucial prospective students weigh all of their options in order to find the right fit for them, whether they are just starting out or returning to finish a degree they previously started.”
Rasmussen College commissioned this guide to address common concerns people may have about returning to college and to help streamline the decision-making process.
To share The Smart Shopper’s Guide to Going Back to College and help others with their college search, click here.
To learn more about Rasmussen College, please visit http://www.rasmussen.edu/.
ABOUT RASMUSSEN COLLEGE:
Rasmussen College is a regionally accredited private college that is dedicated to changing lives and the communities it serves through high-demand and flexible educational programs. Since 1900, the College has been committed to academic innovation and providing the highest standard of education while empowering students to pursue a college degree. Rasmussen College offers certificate and diploma programs through associate’s, bachelor’s and master’s degree programs online and across its 22 Midwest and Florida campuses. A pioneer in online education, the College is helping lead advancements in innovations such as competency-based education and comprehensive student support services that help working adults advance their careers. The College is also committed to providing a positive impact on society through public service and a variety of community-based initiatives. For more information about Rasmussen College, please visit www.Rasmussen.edu.
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