School of Business Blog

Authored by School of Business faculty and business students, the business blog showcases business articles on accounting, business management, marketing, entrepreneurship, healthcare management, and beyond.

Featured Article

11 Rewarding Reasons to Work in HR

There's a lot to love about working in human resources. To prove this, we combined government data with expert insight from HR professionals to identify some of the top reasons for working in HR.

Deciphering 7 Different Types of Marketing: Which One Is Right for You?

It can be tough to decide which type of marketing will best fit your natural skill set. Consider this your go-to guide on seven different types of marketing. Here, you will get the low-down on what goes into each of the different types of marketing so that you can decide where your talents will flourish.

Become a Better Manager by Mastering the Art of Constructive Criticism

People always seem to say they appreciate honest feedback. If you’ve ever given someone constructive criticism, you know how tricky those conversations can be. And when you become a manager, the way you navigate that difficulty can have big consequences for your team or even your entire company. That’s why it’s so important to offer criticism the right way.

What Is Digital Marketing? A Beginner's Guide to Modern Marketing

If you’re interested in a career in marketing, a strong understanding of digital marketing is a must. We already did the hard work and connected with some professionals in the field, so you can get your questions answered. Read on for an introduction to the world of digital marketing.

Human Resources Job Titles for Every Stage of Your Career

If you’ve ever wondered about a career in HR, you will definitely benefit from an overview of some of the top human resources job titles for each level of your career. These “levels” change based on the education, experience and even interests you bring to the job. Read on to learn more about where a career in HR could take you.

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